The solution
Before focusing on the new website and its functionality, we held workshops with the business owners and recruiters to really understand both their immediate needs and future ambitions.
We created a set of user stories for both the launch site and future ambitions, identifying internal and external-facing functionality and the systems which would be needed to deliver them.
We recommended a robust and flexible composable technical architecture and developed a technology roadmap to deliver on the businesses goals and the user functionality envisaged for the site’s experience over time.
REDSOFA had appointed an agency to develop the visual identity, and we worked closely with them to bring that to life and to ensure the expanded user needs would be fully met.
The site was then developed to be fully responsive, meet accessibility standards, and offer complete editorial control via the Headless CMS.
Integrations with REDSOFA’s new backend tools ensured new openings could be posted on the site with ease, and applicants could be processed with speed.
The resultant site allows talent to not just find the best opportunities, but to learn from their peers.
From the very first meeting Jamie and the team really got under the skin of our strategy. There's levels to these things, whilst the final product was far from cheap the satisfaction in the excellence delivered – well, it’s money well spent.
The outcome
This was a collaborative project, the creative rebrand was created by StudioGruhl and we made the magic happen by bringing it to life! The REDSOFA team is delighted with the end result and has been inundated with positive feedback.
Plus, within weeks of being live, the website started winning awards. Watch this space!
Awards
Not long after going live, the website was picked up and ranked as one of their top animated websites.
- animated website
In July we were super pleased to share the news that we won a Developer Award and Site of the Day for our website development and tech integration work for REDSOFA GROUP.
- Honourable mention
- Developer Award
- Site of the Day
Trust is the most important thing to me in business. Trevor’s a great listener, he has integrity, he’s honest, he’s not afraid to push back and have an opinion, I trust Trevor implicitly.